We've brought Wiseman's digital presence into the 21st century to match it's next generation chemical products.
Behind the scenes of this "catalogue" site sits a fully prepped ecommerce store to allow them to display all of the products in their related categories for easy user navigation. Wiseman don't sell online directly to the end user. However, should they ever need to, with a few clicks their website can become a full online store.
We also added some custom functionality for data capture before brochure downloads, so they can start to build a database of potential customers - all GDPR compliant of course!
Getting stuck into Social Media was also key for Wiseman to promote the news and stories their business generate on a daily basis. They have a strong Twitter following, so wanted to have a noticable "feed" on the Home Page.
Finally, we made sure that it was super-easy to get in contact with any of Wiseman's departments and make sure that the enquiries went to the correct person. With general, recruitment, distributer and safety data sheet requests all needing custom web forms, we made sure everyone was connected correctly.
There are a few big ideas to keep increasing the content levels with video and helpful product guides in the future, so it will be great to see this website take off and become a trusted resource for Wiseman customers.